The Apple iPhone 15 series went on sale on Friday 22nd September. People across the world waited in long lines to become the first ones to get their hands on one of the company’s next-generation smartphones.
Leading up to launch day, experts at companies like Wedbush Securities have stated that pre-orders for the iPhone 15 are tracking far better than initially anticipated, with significant demand for its premium iPhone 15 Pro products, particularly the Pro Max. For a number of Pro models, delivery and shipment dates have been moved to late October to mid-November.
The release of the new iPhones comes with Apple’s third consecutive quarter of declining sales. As people update their devices less often, the market for iPhone has declined approximately 2% year-over-year and the review this time is $39.7 billion.
Wedbush believes that over 250 million iPhones have been in use for more than four years without an upgrade. This year, consumers might finally upgrade their iPhone due to improvements made to the Charging Port, CPU and camera system, as well as discounts from cell carriers.
Apple’s entry-level iPhones, the iPhone 15 and iPhone 15 Plus, cost $799 and $899, respectively. The iPhone 15 Pro starts at $1,099, and the iPhone 15 Pro Max starts at $1,199. Here’s a closer look at what’s new:
Subtle Design Chnages:
The latest iPhones are packed with some significant design changes. First of all, the iPhone 15 Pro and iPhone 15 Pro Max now feature a titanium casing, allowing a thinner and more streamlined design than before. This make it even more comfortable to hold in your hand and also increase the strength of the body. Also, It have 100 per cent recycled aluminium that can help us work towards our 2030 climate goals.
A17 Pro GPU:
The biggest redesign in the history of Apple GPUs. The A17 Pro is a brand-new type of iPhone chip that offers undoubtedly the best graphics performance. Pro‑class GPU with 6 cores make the game experience more realistic and the characters will be more true to life. This new Pro‑class GPU enables game performance at the highest level that has not been seen before on any smartphone. The A17 Pro chip is 4x faster ray tracing than the A16 Bionic. Also, it is 2x faster Neural Engine, performs nearly 35 trillion operations per second with 16 cores. Overall, A17 Pro GPU is up to 70% faster than the GPU in iPhone 12 Pro.
USB Type-C Charging Port:
Perhaps the biggest change coming to the iPhone 15 models is that they will now use a USB Type-C charging cord, ending an 11-year run with Apple’s proprietary Lightning charging cable. No more scrambling to find the right charger for each device, now Apple customers can use the same USB-C chargers to power their iPhones, iPads and Mac computers. USB-C controller will allow for transfer speeds of up to 20 times faster than with USB-2 technology for the iPhone 15 Pro.
Apple is now selling a $29 USB-C Lightning adapter, which allows consumers to charge or exchange data by connecting their existing Lightning accessories to a USB-C enabled iPhone or iPad. The company mention that iPhone users can recycle their old Lightning chargers via its in-store recycling program.
In conclusion, There are also some subtle changes on camera and action button. Exclusive to the iPhone 15 Pro Max, the premium models contain a more advanced 48 megapixel main camera with a bigger sensor and a new telephoto lens for 5x optical zoom. The all-new Action button takes you directly to your favorite function. Once you set the one you want, just press and hold to launch the action.